Digital advertising trucks drove through key areas of Washington D.C., displaying powerful messages such as “End India’s Settler Colonialism in Kashmir,” “Kashmir Facing Existential Threat: United States Needs to Act,” and “India – Release All Political Prisoners Unconditionally,” drawing attention to the grave situation in occupied Jammu and Kashmir.
The campaign was launched by the World Kashmir Awareness Forum (WKAF) in connection with the sixth anniversary of India’s illegal abrogation of Articles 370 and 35A. The trucks, seen by tens of thousands, carried messages rejecting Indian propaganda, denouncing demographic engineering in Kashmir, and asserting that “Kashmir is not an Indian protectorate.”
Sardar Shoaib Irshad, General Secretary of Kashmir American Welfare Association (KAWA), said the initiative aimed to raise awareness among tourists and locals in Washington. He cited data suggesting such trucks generate over 70,000 impressions in a day in cities like D.C. or New York.