Mumbai, 14th October: Indian advertisement by a famous jewellery brand gets withdrawn after public outrage. Baaghi TV: Popular Indian jewellery brand Tanishq has withdrawn an advertisement featuring an interfaith couple after a right-wing backlash on social media. The advertisement shows Hindu-Muslim intermarriage where the Muslim in-laws of a Hindu bride arrange her baby shower. BBC reported that the opponents of the advert say it promotes “love jihad”, a term radical Hindu groups use to accuse Muslim men of converting Hindu women by marriage. Rights groups say religious tolerance is under threat in India.    A section of conservative social media users led calls to boycott the brand #BoycottTanishq, taking it to the top of Twitter trends. Many social media users condemned the TVC calling it completely against the idea of India. However, some supported the ad and urged Ratan Tata the industrialist and the owner of Tanishq to stay strong in the face of such hate and not back down. Some also asked why Tanishq had bowed to pressure and taken the ad off the air. As per reports from NDTV, noted author Chetan Bhagat and former Congress leader Sanjay Jha both called out to Mr Tata and Tanishq, telling … Continue reading Indian TVC on inter-faith couple faces backlash