Jan 11, 2022: The singer turned philanthropist turned influencer Shehzad Roy becomes honorary brand ambassador for population and family planning in Pakistan.

With a talent for tugging at peoples’heartstrings, Shehzad Roy has many talents and is now putting them to use in a different capacity.

In a notification, the Ministry of Health Services, Rules and Regulations and Coordination said: “Reference to the fifth meeting of Federal Task Force on Population headed by honourable President of Pakistan, Mr Shehzad Ro[y], renowned singer and social activist has been named as honorary brand ambassador for population and family planning.”

According to a United Nations estimate, Pakistan’s population could reach an uncontrollable and dangerous level of 403 million by 2050. It is incomprehensible to think how the government will be able to provide employment, water, public transport and food to so many people in the country when providing these basic necessities is still a challenge with a population of 207 million.

Roy, with his tireless service to the education sector, is well-suited to assist the Prime Minister’s Office in formulating population control strategies. The 45-year-old star was initially known only for her old love songs but her philanthropic work and services in the field of education have further enhanced her legacy. He has been at the forefront of the activity for many years.

In, 2018 he represented Pakistan at the 61st session of the United Nations Office on Drugs and Crime (UNODC) in Vienna, Austria. In March 2018, he was awarded his second Star of Distinction. The philanthropist received his first Sitara-e-Imtiaz for his organization’s restoration work after the great earthquake of 2005. Roy has always spoken out against the growing incidence of child abuse and child abuse in the country. He believes that the culture of beatings in our society has grown to such an extent that the idea that problems can only be solved through violence and beatings has taken root in our minds.

He called for the establishment of a child protection unit, under which the police and the departments of health, education and social welfare would function. He believes that when children are abused at school or at home, it is less a law and order problem and more a social problem, so the social welfare department has to move forward.

In a major overhaul of the education sector in Sindh, the Roy Life Trust successfully assisted the provincial government in changing the format of teacher performance appraisal for government primary schools.

Zindagi Trust founder Roy also took up the issue of teacher appraisals with the Sindh government, and now Sindh is the first province to approve a new teacher performance evaluation format for government primary school teachers, including teachers of basic pay scale nine to 15.

The trust now seeks to get new evaluation formats approved for teachers of secondary schools and colleges.

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