16th September 2020: Legendary Bollywood actor Amitabh Bachchan will be the new voice of Alexa, the virtual assistant of technology company Amazon.
Baaghi TV: Bollywood Badshah Amitabh Bachchan will be the voice of Alexa, the artificial intelligence tech giant Amazon.
Amazon made this announcement on its Twitter account:
“Keh diya na, bas, keh diya.”
— Amazon India News (@AmazonNews_IN) September 14, 2020
In a post for its India blog, Amazon said the new feature will be available for India users. The new Alexa voice will offer jokes, weather updates, motivational quotes, advice and more.
Amazon has revealed that the unique celebrity voice experience features will be available for sale in India next year.
Bachchan, who will be the first Indian actor to voice the Amazon gadget, said in the blog post that the tech opportunity has allowed him to explore a new medium.
“Technology has always given me an opportunity to adapt to new forms. Be it in movies, TV shows, podcasts and now, I am excited to create this voice experience in partnership with Amazon and Alexa,” Bachchan said. “With voice technology, we are building something to engage more effectively with my audience and well-wishers.”
“It will make our customers’ lives easier. We are excited to see how consumers will react when they use Alexa and listen to Amitabh Bachchan’s voice,” he said.
It may be recalled that Amitabh Bachchan started vocal blogging in 2010 with Bachchan Bol Bachchan Speak through which his fans could listen to his pre-recorded messages with just a click of a button
Stay tuned to Baaghi TV for all the exciting news and updates!